Logo Construction
Drawing inspiration from the handmade qualities often seen in Latin American architecture, paired with the natural forms and fluidity of surrounding nature. Naya employs the logomark to embrace its latin roots.
Colour Palette
Utilizing the colour palette to capture the beauty and appeal of Latin America and its natural surroundings.
Data Graphics
The driving force on what makes Naya the ultimate partner is their ability to harness technology in order to craft seamless rental experiences for homeowners and their guests.
This is captured by integrating data graphics throughout the visual design system. Paired with home and homeowner imagery to portray a sense of accessibility, adaptability, and impact. Demonstrating to homeowners, the useful tools at their disposal.
This is captured by integrating data graphics throughout the visual design system. Paired with home and homeowner imagery to portray a sense of accessibility, adaptability, and impact. Demonstrating to homeowners, the useful tools at their disposal.
the Guest Experience
When speaking to guests, the visual identity adopts an expressive approach. Encapsulating more of the Latin American aesthetic in order to evoke excitement and adventure.
Brought to life through the use of exciting, free-spirited imagery. With the combination of Latin inspired line-work and imperfect background shapes that symbolize the surrounding nature and handmade qualities of Latin architecture.
Brought to life through the use of exciting, free-spirited imagery. With the combination of Latin inspired line-work and imperfect background shapes that symbolize the surrounding nature and handmade qualities of Latin architecture.
